Carla Mae O’Connor

After years of working in the Chinese and U.S. fitness industries, Carla wanted to create her own world that blends entertainment and science-based exercise. She wanted to bring the FUN back into fitness and less obsession of optimization of routines.

Carla wanted a brand and website that screamed fun, community and honest AF. With the help of my freelance writing partner, we came up with a brand identity and website that more than delivered. With electric colors, bold typefaces, and energetic linework Carla is ready to kick ass in the fitness space.